Built for the work. Ready for the call.
A discipleship and leadership brand for Christian men. Founded by former NFL player Heath Evans. The grind will not save you. Christ will. Iron sharpens iron.
The man who knows
the language.
And has slipped.
The Christian husband and father chasing success and missing the deeper call. The man who knows the gospel and has lost the rhythm of obedience. The man whose wife is praying for him. Whose kids need him to lead. Whose phone has more of his attention than his Bible.
BUILTREADY is for him. We do not do soft Christianity. We do not do hype. We do not do another self-help podcast wearing a cross. We do biblical manhood, forged out loud, with men who will hold the line with him until he can hold it on his own.
Body. Mind. Life. Iron on iron.
Body. Mind. Life.
Three layers of transformation. Each one addresses a different part of a man. A man who works all three is not the same man who started.
Forged
Through discipline he proves he can hold a Standard. The body is the doorway. A man who cannot govern his own appetites cannot govern his home, his work, or his call.
Equipped
Through Scripture and teaching he installs the framework for biblical manhood. Husband. Father. Provider. Builder. He stops reacting to his life and starts leading it.
Held
Through men shoulder to shoulder he stops fighting alone. The men he forges with become the men he calls for the rest of his life. No one finishes the race solo.
Three doors. All open.
The full architecture is being built. These three are live and ready. Pick the door that matches where you are right now.
The Fieldhouse
The training app where Heath runs his own workouts in real time. The actual programming he uses. The body work pillar of BUILTREADY, available today.
- The actual workouts Heath does each month
- Fresh programming, every month
- Video demos for every movement
- Built-in timers, logging, and metrics
- Delivered through the TrainHeroic app
Field Guides
Scripture-rooted PDFs across the three series. Each one names a specific fight a man is in and walks him through the biblical response. Yours, free, the day you ask.
- 15 Field Guides across three series
- Kill the Flesh: for the man fighting his sin
- Heal the Wound: for the man carrying pain
- Lead the Way: for the man stepping into his calling
- Plus The Standard and The Healthy Church, foundational
The War Room
The everyday community for Christian men who refuse to coast. Heath in the Word with you every day. Real men in the room when the fight gets hardest. Delivered inside the BUILTREADY app.
- Heath in The Word with you every day
- Live Bible study with Heath every week
- Confession, with Heath in the room
- Lead Your Home, Daily Disciplines, plus 7 other rooms
- 30-Day Stand-Down guarantee
Three series. Three voices. One brand.
Different fights demand different voices. The library is built around the three battles every man faces. Free Field Guide for each fight today. Paired $97 deep-dive Course coming for each.
Kill the
Flesh
For the man fighting his own sin nature. The voice is direct, biblical, war-language. Crucify it. Put it to death. Cut off the supply.
Heal the
Wound
For the man carrying pain that will not lift on his own. The voice is gentler, comes-alongside. Christ wept. The Psalms cried out. Bring the wound into the light.
Lead the
Way
For the man stepping into his calling. The voice is leadership. Stand up. Show up. Lead your wife, your children, your work, the men beside you.
The full ladder. Forging in real time.
The architecture is building. Get on the list and we will tell you the moment a door opens.
BR30
30-day cohort challenge. Six daily non-negotiables. Real measurables Day 1 and Day 30. The discipline filter that proves a man can hold a Standard for a month. Earn the dog tag or restart at Day 1.
LEAD
12 weeks to become the man at the head of your home. Twelve modules of biblical leadership. How to lead a wife, disciple a son, run a household. The operating system for biblical manhood.
COMBINE
12-week accelerator on the Y Combinator model. 16 to 20 men. Heath's heaviest weekly involvement. Six milestones across body, marriage, family, vocation, stewardship. The men he forges with are the men he calls for life.
$97 Courses
13 paired courses, one for each Field Guide. Video, daily plans, and tactical execution. The next step deeper after a man finishes the Guide.
BR Merch
Forged dark cotton tees, hoodies, and earned merchandise. Words a man wears in a truck stop without explaining himself.
Vicera
The full forged-brand supplement line. Protein, pre-workout, sleep, recovery. Built by an NFL standard, made for men running a real Standard.
I am Heath Evans.
Former NFL fullback. Patriots. Auburn. Husband. Father. Christian man who got tired of watching good men slide.
I have been the man chasing the scoreboard. I have been the man grinding myself empty. I have been the man whose wife was praying he would come home from work present, not exhausted. The grind did not save me. Christ did.
I started BUILTREADY because the men around me kept telling me the same thing: I know what I am supposed to be. I just do not know how to get there alone.
This is the answer to that. A house with a Standard. A library that names the fight. A ladder that forges the man. Real Scripture. Real men. Real war.
If you have been doing this on your own, stop. Walk in. Take your post. Get after it.
Get in. Get after it.
The door is open. The Standard is set. The men are waiting. Stop fighting alone. Walk in.
